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Instead of attacking Apple, Samsung should notice the log in its own eye

It appears that confrontation is the new black: such are the times. Samsung and Apple, two of the most famous rivals out there, entered the Octagon for another round.

This time, Samsung made something of an illegal move that fired up fans left and right: hey, even Galaxy fans were unhappy with the way the South Korean giant condemned their Cupertino counterpart.

Things got so bad that people tore Samsung to shreds after the company called out Apple multiple times.

Samsung faced this significant backlash after mocking Apple for being slow to adopt features like custom app icons and AI integration. Many people found Samsung’s criticism hypocritical given its history of emulating Apple’s business strategies and product design, such as the AirPods Pro-like Galaxy Buds Pro 3.

Public response was overwhelmingly negative, with critics describing Samsung’s marketing approach as immature and unnecessary. As my colleague Martin says:

Trying to undermine Apple while often following in its footsteps is… well, not the smartest move on Samsung’s part. Sequence, people! So, let me elaborate a bit. Let’s talk about how Samsung should deal with the log in its own eye before we talk about the speck in other eyes. Let’s see what Samsung can do better with its Galaxy phones. These are my personal suggestions as the ways a phone can be made better are too numerous to list.

There is no such thing as a perfect phone, a perfect brand, or a perfect person, for that matter. Keep that in mind as we proceed with this article.

Battery and charging: lots of room for improvement

I’ll never forget how the Galaxy S24 Ultra was placed with another phone in a freezer for several days at -7 Fahrenheit (about -22 °C).

In this breathtaking (that’s the proper synonym for “breathtaking”, given the context) showdown, Galaxy S24 Ultra and the other phone were placed in the freezer with 59% charge each.

After 48 hours, the S24 Ultra had completely drained its battery, while the other impressively retained 33% charge.

But the real showstopper? After five days in the freezer, the Challenger was still going strong with over 10% battery left. A truly remarkable performance! Which phone are we talking about here? Well, it’s the Honor Magic 6 Pro!

How is it possible? This is thanks to the second-generation silicon-carbon battery in the Magic 6 series, which promises superior performance, especially at low temperatures.

While we’re talking about batteries, let’s not forget the recently launched OnePlus Ace 3 Pro and its Glacier Battery.

The Ace 3 Pro is powered by a 6100 mAh battery which is claimed to dynamically adjust the charging currency within a reasonable range, minimizing the occurrence of dead lithium while maintaining the maximum charging current, thus ensuring a healthier life of battery and faster charging speed.

Are you taking notes, Samsung?

Also loading speeds!

Hey Samsung, I’m not trying to say anything. I in the morning saying it. Okay, I won’t say it. Instead, I’ll just let this sink in:

You get the hint, right?

No more apologizing for the cameras

It’s important what you shoot with, but what you shoot is much more important. Yes, folks, I’m talking about things like theme, composition, concept, lighting, colors, tone, emotion, and everything in between. This is what makes a great picture, no millions of pixels, razor sharp details and 100% correct color tones.

That being said, it is true that Samsung sells some amazing cameras, especially in their Galaxy S line. The Galaxy S24 Ultrafor example, a fox, is a beast that will not disappoint you.

However, the times they are changing. It’s 2024 and there’s plenty to choose from – Huawei, OnePlus, Xiaomi: they all have a thing or two to say about mobile photography. And they say it in a clear, bold, unapologetic voice.

Main cameras with 1-inch sensors (that means far better low-light capabilities), variable apertures (advanced image control), dual telephoto lenses (also packing large sensors), cutting-edge ultrawide cameras… Once you go down the rabbit hole for smartphones in the Far East, it’s surprising how many innovations in photography they present to you.

For example, my Oppo Find X7 Ultra got the best of my dedicated camera a few months ago and made it redundant.

Let the (bold) design rip

I dig the way Galaxy S24 Ultra looks like: #sorrynotsorry. However, when it comes to mid-range models from Samsung, it’s safe to say that they’re… well, a little too Samsung-esque. There’s nothing wrong with building brand recognition, but at the end of the day, it’s your freedom.

Why not try something different for a change? Carl Pei’s Nothing brand is proof that people are fascinated by weird looking phones.

Cheers to the paltry phone (2)!

Make foldables great again

We are only a few days away from the official presentation of the Galaxy Z Fold 6 and Galaxy Z Flip 6.

Once again, these will be the phones that most consumers will remember when you say the code name “folding phone.”

But for how long?

How long until OnePlus decides to release another foldable? Given that OnePlus Open is our absolute favorite here at PhoneArena (and a hit with users), its second version should be even better. “Better” equals “better sold.” “Better selling” OnePlus Open 2 equals “problems for Samsung”.

Let’s not forget the upcoming Honor Magic V3, which could turn out to be the thinnest foldable phone yet! Honor currently claims that their Magic V2 is the world’s thinnest inward-folding phone. It’s both thinner and lighter than the Galaxy Z Fold 5 at 9.9mm, 231g, so it’s interesting how much thinner the V3 can get!

The Xiaomi Mix Fold 4 is also expected to be under 10mm when folded. crazy stuff!

All of the above means that Samsung should aim for cutting-edge innovation in the foldable device race. They need to give people reasons to stick with the Galaxy Z line because the competition from OnePlus, Xiaomi and Honor is just too tempting.

Never let success get to your head

Perhaps Samsung is a victim of its own success. Like it or not, the Galaxy S24 line has been a hit – as I’ve pointed out before, even people who don’t normally follow mobile technology have been very excited about it.

The Galaxy S24 Ultra is a gorgeous phone, hands down.

Is it perfect? No.

That’s because Samsung isn’t perfect. Not being perfect is not a problem. The question is works perfectly.

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