Last updated: July 17 at 9:23 am – Sync those tickers, folks: Less than 24 hours left to grab the best Prime Day watch deals. Amazon’s rich deals on watches end tonight, at which point all these discounts will officially go live *poof*.
Which means, if you’ll forgive the last viewing riff, time is of the essence. Because apart from all the fancy kitchen gadgets, exercise equipment and huge TVs on sale, Amazon boasts a surprisingly decent range of quality tickers. As it happens, watches are one of the fashion categories the retailer excels at — and the fresh spring of discounted prices we’ve identified this morning is second to none. From classic chronographs to next-generation smartwatches, rugged field tickers to marine divers, the best Prime Day watch deals cover it all. What, please say, are you waiting for?
For every other worthwhile deal on our radar, head over to our massive list of the best Prime Day deals so far. To receive all our shopping information going forward, subscribe to the GQ Recommends newsletter.
More Prime Day coverage: What GQ Editors Really Buy | Best First Day Clothes Deals | The best tech deals of the first day | Best First Day Deals in Cologne | Best First Day Baggage Deals | Best First Day Furniture Deals | The best deals under $100
Our favorite Prime Day watch deals
Timex
Weekender watch with analog dial
Sturdy nylon strap, beautiful French vanilla dial and clean lines throughout. It’s a great way to spend your weekend.
Seiko
SRPD51 Automatic Watch
Once you finally set your sights on your Caribbean snorkeling trip, make sure your watch is as dazzling as the crystal blue waters.
Citizen
BI1033-04E Quartz watch
Elegant cigars, sips of rare whiskey and leather-bound books are standard for the distinguished gentleman. A really expensive watch? Not necessarily.
An apple
Apple Watch Series 9
Hey, Casio walked so Apple could run. Health monitoring, email, music, texting and more? Yes, it’s officially a genius watch.
Hamilton
American Classic Boulton Quartz Watch
Hamilton is an American watch icon that has been on the wrists of countless stylish dudes and a handful of bad boys (Bond, James Bond). This square number with a gold case is an impressive timepiece that will take you to any fancy restaurant without a reservation.
Tag Heuer
Aquaracer Automatic Watch
Built for the water, Tag Heuer’s Aquaracer is as dripping as the ocean you swim in.
Boolean
Lunar Pilot Archive Series 6-Hand Chronograph Watch
With this slick ticker on your wrist, the only thing you’ll need to pilot are some premium fits.
Hamilton
Field King 40mm Automatic Watch
Well, this is one surefire way to look and feel 10 times more beautiful.
Casio
MW240-1BV Quartz watch with easy-to-read analog display
There is beauty in simplicity, and this no-frills resin watch from Timex is the dictionary definition of simple.
Google
Pixel Watch
Green bubbles merge! Google’s Pixel watch has a whole universe of nifty features from email to music to fitness monitoring and more, all in the realm of Android.
Citizen
Classic Eco-Drive leather strap watch
Pure as a whistle with a face that is a sight for sore eyes and a gentle tick that is music to our ears.
Tag Heuer
Formula 1 automatic watch
There may only be room for 20 drivers in Formula 1, but your dream of owning a watch as sexy as an F1 car can come true.
Seiko
Essentials Watch
Little Itty watches are a surefire way to stand out from the big, baggy sheep. (It doesn’t hurt that this one is mega cute too).
Timex
Expedition Scout 40mm watch
Inspired by vintage army watches, this rugged ticker features a lightweight yet durable mesh strap, vintage white dial, 24-hour display and subtle glow-in-the-dark hands. It’s not the biggest discount, but still a great buy.
A fossil
Stainless steel and silicone double dial GMT watch
We Found This Sick Fossil Watch, Does That Make Us Paleontologists? Either way, a good deal at over 30% off.
Swatch
Sir Blue Watch
Known for its lightweight, ultra-elegant watches, Swatch is an easy recommendation for anyone looking for something simple and understated. Sir, add to cart.
Casio
Vintage A158WA-1 Waterproof Digital Watch
The original smartwatch – still great 50 years after its invention.
Citizen
Corso Eco-Drive Classic Watch
Even the most perfectly tailored suit could use some improvement. how? Really great watch.
Fitbit
Smart watch Sense
If you really don’t care about being able to see your messages and just want to focus on your health, Fitbit’s Sense watch is a great option that removes all non-health distractions.
Orient
Clock for clothes
Orient watches have always looked (and have looked) much more expensive than they really are. Introducing Exhibit A.
Skagen
Melbye three-hand day clock
A mid-century minimalist’s dream, Skagen’s grayed-out watch is a blast from the past that’s also the perfect wrist accessory right now.
Timex
Q reissue watch
It might be the Diet Pepsi of the Rolex counterpart, but the low-calorie version also comes at a much lower price.
Casio
G-Shock Quartz Resin Sport Watch
For the advanced hiker, ultra-marathoner and mega-clumsy, G-Shock’s innovative watch will never break.